SEO
A Guide to Corporate SEO: Process, Timelines and Choosing an Agency
How corporate SEO works, how long it takes and what drives its cost: technical SEO, content, local SEO and the questions to ask before hiring an SEO agency.
5 min read
Blog
Software and technology guides
Practical articles on enterprise software, artificial intelligence, cloud and infrastructure for managers planning projects and for technical teams.
Articles
Mobile Apps
What Determines the Cost of Developing a Mobile App?
The factors behind mobile app development cost: scope, platform, design, backend, integrations, testing and post-launch maintenance, plus how to compare quotes.
4 min read
Google Ads
Google Ads Conversion Tracking: How to Measure Calls, WhatsApp and Forms
How to set up Google Ads conversion tracking: measuring phone calls, WhatsApp clicks and forms, cookie consent and Consent Mode, and common set-up mistakes.
4 min read
Web Development
Commissioning a Corporate Website: What to Look Out For
A step-by-step checklist for commissioning a corporate website: goals, content, speed, technical SEO, data protection (KVKK), security and maintenance.
7 min read
Mobile Apps
The Mobile App Development Process: From Idea to App Store
The mobile app development process: discovery, MVP, choosing native or cross-platform, testing, App Store and Google Play release, and what drives timelines.
6 min read
Artificial Intelligence
AI Assistants for Companies: What Is RAG and How Does It Work?
What is an enterprise AI assistant and how does RAG work? Use cases, data preparation, data privacy (KVKK), model selection and how to start with a pilot.
6 min read